MBA IN DIGITAL ECONOMY, INNOVATION & ENTREPRENEURSHIP

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About Course

The MBA in Digital Economy, Innovation & Entrepreneurship at Kabboumb Academy is a forward-thinking, industry-driven graduate program designed to prepare leaders for the realities of the rapidly expanding global digital economy. The program blends advanced management training with technology-driven innovation, entrepreneurial development, and real-world problem-solving.

Students are equipped with the mindset, tools, and capabilities to thrive in an era where digital transformation, artificial intelligence, e-commerce, fintech, blockchain, and data analytics are driving new economic opportunities. The course empowers learners to become creative thinkers, competent managers, ethical leaders, and confident innovators who can launch, manage, or scale digital enterprises in Africa and globally.

By graduation, students walk away with not just an MBA, but a competitive global skillset, an entrepreneurial portfolio, and industry exposure that opens doors to unlimited career pathways.

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What Will You Learn?

  • The MBA in Digital Economy, Innovation & Entrepreneurship at Kabboumb Academy is a forward-thinking, industry-driven graduate program designed to prepare leaders for the realities of the rapidly expanding global digital economy. The program blends advanced management training with technology-driven innovation, entrepreneurial development, and real-world problem-solving.
  • Students are equipped with the mindset, tools, and capabilities to thrive in an era where digital transformation, artificial intelligence, e-commerce, fintech, blockchain, and data analytics are driving new economic opportunities. The course empowers learners to become creative thinkers, competent managers, ethical leaders, and confident innovators who can launch, manage, or scale digital enterprises in Africa and globally.
  • By graduation, students walk away with not just an MBA, but a competitive global skillset, an entrepreneurial portfolio, and industry exposure that opens doors to unlimited career pathways.

Course Content

MBA701 – Digital Economy Foundations & Global Trends
Students walk through real-world case studies showing how digital platforms, cloud infrastructures, and AI are reshaping finance, retail, governance, education, and global trade. The module helps learners understand global trends while reflecting on Africa’s massive digital opportunity—projected to generate over 230 million tech-based jobs by 2030 (World Bank).

MBA702 – Innovation Management & Technology Commercialization
Students develop creative problem-solving abilities, learn design thinking, and explore how inventions become scalable businesses. From prototyping to IP protection, the module equips learners with the confidence to transform ideas into sustainable solutions.

MBA703 – Entrepreneurial Thinking & Opportunity Identification
Entrepreneurship is one of the strongest drivers of economic development in developing nations. This module helps students discover business opportunities, validate ideas using real customers, and build Minimum Viable Products (MVPs). Learners study African and global startup successes and mistakes, giving them practical insights into launching their own ventures.

MBA704 – Digital Business Models & Platform Strategy
Digital platforms contribute 30% of global digital GDP (OECD, 2024). Students learn how platforms like Amazon, Airbnb, and Jumia leverage network effects, scale globally, and dominate markets. They study revenue models, ecosystem strategies, and modern digital value creation.

MBA705 – Artificial Intelligence & Data-Driven Decision Making
Learners gain practical skills in AI, machine learning, and predictive analytics—transforming raw data into strategic insights. They explore automation, decision intelligence, ethical AI, and hands-on data projects.AI will add USD 15.7 trillion to global GDP by 2030 (PwC).

MBA706 – E-Commerce & Global Digital Trade
E-commerce exceeded USD 6.3 trillion in 2024 and continues to grow. Students explore the full e-commerce ecosystem, from logistics and digital payments to global marketplace expansion. They learn how to design customer experiences and manage cross-border online trade.

MBA707 – FinTech, Blockchain & Digital Payments
Africa leads the world with 70% mobile money penetration (GSMA, 2023). This module helps students understand the revolution happening in digital finance—blockchain, crypto, mobile banking, and digital identity systems. It highlights how fintech is transforming economies, especially across Africa.

MBA708 – Cybersecurity, Ethical Hacking & Digital Risk Management
Cybercrime will cost the world USD 10.5 trillion annually by 2025. Students gain practical exposure to threat detection, ethical hacking, digital forensics, and cybersecurity architecture. They learn how to protect businesses and respond to incidents confidently.

MBA709 – Digital Marketing, Branding & Online Growth Strategy
Over 80% of customers begin their purchase journey online. Students learn how brands grow in a hyper-connected world using content marketing, SEO, social ads, analytics, storytelling, and automation tools.

MBA710 – Product Management & Agile Innovation
Agile methods increase project success rates by 60%. Learners understand how to build digital products from idea to launch using agile, SCRUM, UX research, and roadmapping. They learn leadership and team collaboration skills.

MBA711 – Strategic Leadership for Digital Transformation
Only 30% of digital transformation projects succeed (McKinsey). Students learn how to lead teams, manage change, build innovative cultures, and design digital transformation strategies suited for complex environments.

MBA712 – Venture Creation, Funding & Startup Finance
Global venture capital investments reached USD 330 billion in 2024. Learners develop startup financial models, pitch decks, valuation strategies, and investor negotiation skills. They understand how to launch and finance scalable digital ventures.

MBA713 – Global Sustainability, ESG & Digital Innovation
Over 90% of global investors consider ESG before funding companies. Students learn how sustainability and technology work together to create impactful solutions. They explore ESG frameworks, ethics, social entrepreneurship, and climate-focused innovation.

MBA714 – Business Intelligence, Cloud Systems & Enterprise IT
Cloud computing spending surpassed USD 600 billion in 2024. Students explore enterprise technologies such as cloud systems, ERP, CRM, BI dashboards, and digital infrastructure management. Modern organizations depend on technology-informed decision-making.

MBA715 – Digital Policy, Regulation & Tech Governance
Global digital regulation is accelerating dramatically. Students study digital law, data protection, GDPR, competition law, AI regulation, and public policy. They learn to design compliant, ethical digital solutions.

MBA799 – Capstone Project / Thesis / Consultancy / Research Publication
MBA799 is the culminating experience of the MBA program, allowing students to apply the knowledge, skills, and strategic thinking developed throughout their studies. In this capstone, learners choose one pathway—a research thesis, a consultancy project with a real organization, or a startup/innovation project. The module challenges students to solve real-world problems, produce publishable-quality work, or develop a market-ready venture. By completing MBA799, students demonstrate mastery, leadership, and readiness for senior professional, entrepreneurial, or academic roles.

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Kabboumb Academy

Kabboumb Academy is a subsidiary of Kabboumb Volunteers Foundation. KVF focuses on education and training. It also provides strategic alliances and partnerships to create real life-changing opportunities for all, especially the vulnerable.